Prem Ratan Dhan Payo expects to cross 700 crore this festive season:
On the festival of Dussehra, director Vikas Bahl’s new movie, Shaandaar, hit the theaters. This Shahid Kapoor-starrer indicated the start of the gay period in 2015, which can be considered to be amazing for Bollywood.
“A few of the most important movies are usually allowed with this interval. Therefore, it is an incredibly critical period for the business,” says analyst Amod Mehra.
The films that are big ticket
Post Vikas’s movie, Salman Khan will soon be observed in Sooraj Barjatya’s Diwali release, Prem Ratan Dhan Payo.
Imtiaz Ali’s Tamasha will follows it, starring Deepika Padukone and Ranbir Kapoor; it’ll come out near the conclusion of November.
December will start using the Amitabh Bachchan-Farhan Akhtar-starrer, Wazir. The much-awaited Christmas battle will occur between Rohit Shetty’s Dilwale (starring Varun Dhawan, Kajol and Shah Rukh Khan) and Sanjay Leela Bhansali’s Bajirao Mastani (starring Deepika Ranveer Singh and Priyanka Chopra).
“As compared to routine weekends round the entire year, a vacation release undoubtedly helps the movie do better company in the opening weekend. But, in the future, just the content issues, unless there are multiple vacations lined up following the release of a movie.
“Traditionally, the pre-Diwali interval is not considered best for bollywood box office point of view as individuals tend to spend their cash on other matters, like painting their houses and purchasing gifts, etc. But folks begin coming back to theaters in large numbers post Diwali,” says Mehra.
But a release that is joyful will not always ensure a success. “This span is more crucial than another weekend, but we’ve also seen not-so-excellent answers on Diwali with movies like Saawariya (2007), Blue (2009) and Activity Replayy (2010),” says Akshaye Rathi, exhibitor-provider.
Interestingly the festive period will even see two huge Hollywood franchises reaching at the theaters – the new James Bond movie, Spectre, and Star Wars: The Force Awakens.
Note: We are giving the predictions only on the market analysis and no way responsible for income reports. We are not official reporters of this movie